Kimmay on The Today Show

Join Kimmay Caldwell, bra fit expert, Undergarment Educator, and self-love coach on The Today Show! Check out the recaps of her latest appearances on Today, shop the styles shared on the show, and get her best bra fit tips and some advice that didn’t make it on air. Hurray!

Explore the Episodes

Kimmay on Today: Cooling Sleepwear

Kimmay on Today: Cooling Sleepwear

Do you sleep hot? Or sleep next to someone who does? I’ve got you with my latest Today Show segment! It’s still summer, and it’s still hot outside (especially here in Oklahoma). AND all year round there are MANY reasons that people get overheated at night, from...

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Kimmay on Today: Comfortable Bras

Kimmay on Today: Comfortable Bras

So thrilled and excited to be on The Today Show! I Skyped in from rural Oklahoma to talk about finding comfortable bras with Jenna and Savannah back in NYC and we had a blast. Not everyone is a bra nerd like me, but I love making bra shopping and wearing fun and easy....

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Kimmay on Today: Best Bras for your Body

Kimmay on Today: Best Bras for your Body

​Hey there, and thanks for tuning in or re-watching my segment on The Today Show! I had a great time with Megyn Kelly talking bras – my most favorite topic. I’m so thankful to be able to share my expertise and heart with the world. While we only had so much time to...

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Shop the Styles

Looking for one of the bras that was featured on the show? You can explore the episodes in the blog posts above or shop the featured styles below! Some styles sell out, update, change, or stop making certain styles. Below are the most recent links to the styles Kimmay featured on the show.

Pssst! Some of these are brand partners or affiliate links. Keep in mind that Kimmay only ever shares her honest and expert opinion and products that make her say hurray! Buy and try them yourself and see what you think.

Chantelle – SoftStretch Padded V-Neck Bra

Le Mystere Clean Lines Strapless Bra

Evelyn + Bobbie – Defy Bra

Natori Gravity Sports Bra Kimmay on Rachael Ray

Panache – Lyzy Bra

On Gossamer – Next to Nothing Bralette

Le Mystere Clean Lines Strapless Bra

Paramour by Felina – Altissima Seamless Smooth Wire-Free Convertible Demi Bra

Natori Gravity Sports Bra Kimmay on Rachael Ray

Le Mystere – Safari Smoother Underwire Bra

Natori Gravity Sports Bra Kimmay on Rachael Ray

Duluth Trading Co – Armachillo PJs

Natori Gravity Sports Bra Kimmay on Rachael Ray

Eileen West – Watercolor Dream Nightgown and Robe

Le Mystere Clean Lines Strapless Bra

Bravissimo – Zara Nightdress

Le Mystere Clean Lines Strapless Bra

Tommy John – Cool Cotton Sleep Pants

Le Mystere Clean Lines Strapless Bra

Tommy John – Cool Cotton Sleep Shirt

Le Mystere Clean Lines Strapless Bra

Cool-jams – Moisture Wicking Snap Front Nightshirt

Le Mystere Clean Lines Strapless Bra

Cool-jams – Moisture Wicking T-shirt & Shorts

Le Mystere Clean Lines Strapless Bra

Little Sleepies – Sweet Treats Bamboo Zippy

Le Mystere Clean Lines Strapless Bra

PJ Salvage – Modal Jersey Pajamas

Free Bra Class

Want to wear a bra without ripping it off at the end of the day? Watch How to Find a Comfortable Bra Fit For Your Body WITHOUT Wasting Your Money on Bras You Dread Wearing! Plus, you'll also get Kimmay's Bra Fit Guide, and a taste of Bra Confidence & Comfort™. Watch now and don't spend another minute feeling uncomfortable in your bra.