Hurray for Today! I’m back on The Today Show, this time answering some of your best bra and undergarment questions like:
- What is the best strapless bra? How do you keep a strapless bra up?
- How do you deal with underboob sweat and what bras exist for armpit sweat?
- What bras and shapewear will enhance or smooth my silhouette?
So, I got to work and collected a few bras, shapewear, and underwear to answer these questions, including some tried and true and some new styles! With Jenna Bush Hager and co-host for the day, Niecy Nash, we walked through them one by one and had some fun. Now, you can dive in and explore more.
Below, you’ll find the shopping links for the bras and undergarments I shared on Today, as well as additional options. Drop by your local bra boutique or shop online and test drive these styles for yourself. Each one has different features or advantages, and you get to decide how to support and adorn your unique and beautiful body. Hurray!
Psst! Some of the brands linked here might be past or future partners of mine, but were independently chosen for this segment without compensation or contract. I’m proud to bring them your way! There might also be an affiliate link for additional options below. As always, I share what I think will support you and help you say hurray.
Watch the recap video clip on the Today Show website!
Supportive Strapless Bras
In my many years as a bra fitter (since 2005!), the strapless bra has always stumped clients and frustrated bra wearers. But the truth is that wearing one can help you look and feel your best in so many different outfits. And the “best” strapless bra is the one that fits and feels good. So it’s worth getting the right fit and style for you. Below are a few of my favorite for various sizes and needs, including full and petite busts.
Parfait – Elissa Strapless Longline Bra
- Strapless, semi-longline bra has a longer band for extra support
- Smooth, light foam, underwire cups are seamless under clothes; up to US L cup!
- Silicone elastic at the neckline and top of the back band keeps the bra in place
- Multiple hook and eye closure adds security and smooths the back
- Colors: Pearl White, Black, Warm Sand
- 32-42 band, US C-L cups
Chantelle – Norah Strapless Bra
The Little Bra Company – Petite Sascha Strapless Lace Bra
Elila – Lace Strapless Longline Underwire Bra
Smoothing Bras & Tanks
Our bodies are naturally bumpy, lumpy, and squishy. And thank goodness for that little extra overhang at the armpit so we can lift our arms without ripping our skin (ow!). Bodies are not made of steel, and all of those “flaws” are a perfect part of your body’s design. Hurray! And, if you want to smooth out that gorgeous body under tight or thin clothing, there are some simple solutions to do so with ease. Controversial take: you can still honor your body and smooth things out. You can let your rolls show one day and opt for a sleek silhouette the next. It’s up to you!
Le Mystère – Smooth Shape 360 Smoother Bra
- Wireless one-piece molded foam cups and a built-in comfort frame
- Smooth bonded, raw-cut edges and flat neckline and underarm seams disappear under clothes
- No dig, double-ply back wings support and smooth from the underarm to the back
- Uses the same bonding techniques seen in high-performance activewear
- Cozy, plush elastic straps and material that feels like a second skin but better
- Embedded hook & eye with stitch-free technology; No Stitch, No Itch
- Colors: Black, Clay, Ash + fashion colors
- 32-38 bands, US B-G cups
Understance – Soft Sculpt Wireless Lift Cami
Shapellx – Underwire Push-Up Bra
Felina – Jessamine Unlined Minimizer Bra
Breezy Cooling Bras
Raise your hand if you’re a sweaty Betty like me! Sweat is a part of life, but I’ve got a few cool ways to deal with it. From vents and perforated material, to ionic anti-microbial fibers, and sheer mesh cup. Everyone deserves to feel cool and comfortable in their own skin (and their bras!).
Understance – Cooling FlexWire Bras
- Perforated fabric lets air and heat travel through
- Unique internal sling creates a thin, cottony barrier between underboob and torso. “One pocket per boob”
- Signature FlexWire underwire is flexible and cushioned against your body
- Two underwire options, and one wire-free style
- Colors: Jade, Deep Crimson, Red Clay, Champagne, Black
- 30-48 bands, US D-N cups (see below)
Felina – Utopia Front-Close Racerback T-Shirt Bra | Iconic Fibers
Felina – Versafit Breathable T-Shirt Bra
Smart & Sexy – Sheer Mesh Demi Underwire Bra | 2-Pack
Need more support?
Free Fit Guide & Video
Want to wear a bra without ripping it off at the end of the day? Watch Kimmay’s video tutorial on getting a comfortable fit, plus a printable guide and checklist to take shopping. Don't spend another minute feeling uncomfortable in your bra.
Sweatproof Solutions
Underboob sweat has nothing on underarm sweat (at least for me!). If you want to keep your clothes stain free and your fragrance fresh, I’ve got you covered. Literally. Some of these solutions are classic and some are brand new. See which option is right for you!
Eroe – The Original Eroe Bra
- Seamless, cap-sleeve moisture-wicking bra features stretch sleeves with patented sweat-wicking technology
- Eroe means “hero” in Italian, and this bra can save the day
- Unique Layers provide both odor control and protection for clothing
- Made with anti-bacterial yarn with anti-odor functions
- Smooth everyday t-shirt bra cups and adjustable hook and eye back
- 10 years in the making and recently launched!
- Colors: Black, Caramel, Sand
- 32-38 bands, US A-DD cups
UOIRMI – Underarm Sweat Pads
Zhanmai – Underarm Sweat Vest
Lume – Whole Body Deodorant
Silhouette Changing Shapewear
Shapewear can be a tricky topic, and can skirt the line of pushing our bodies to extreme limits to fit into a current standard of beauty. Yikes. But it can also be empowering, supportive, and downright celebratory! It’s always your decision on how you present yourself, and shapewear gives you the power to determine that day by day. Hurray!
Shapellx – Airslim Deep Plunge Butt Lifting Bodysuit
- Powermesh and a targeted tummy panel define the torso
- Exclusive T-back design lifts and shapes the bum
- Seamless, underwire demi cups with deep plunge shape
- Adjustable, convertible straps can be removed and worn strapless, with optional low back
- Extended zipper crotch made of anti-bacterial fabric for easy restroom visits
- Breathable mesh legs with clean-cut openings are invisible under clothes & don’t roll
- Colors: Black & Beige
- Sizes: XS-3XL, in Standard Cup (B-D) and Ample Cup (D+)
Leonisa – Under Dress Body Shaper
Wacoal – Elevated Allure Wirefree Shaping Bodysuit
SHAPERMINT – High-Waisted Shapewear Shorts
Seamless Underwear
I know plenty of folks who go without underwear, and plenty who can’t go without. Whether you wear them or not is up to you, and whether other folks know you’re wearing them or not is up to you, too! These seamless solutions give you the option to wear underwear without the “visible panty line” showing up and causing a scene (and without having to wear a thong). As always, you get to decide. And these options are some of the best seamless underwear to buy & try for yourself.
Montelle intimates – Nudies Modern Brief
- Silky smooth & sleek material with clean lines that vanish
- Great for wearing under thin materials for a no VPL look
- Barely there silicone strips at the edge help the back to stay put
- Comfortable and full coverage (try other silhouettes and coverage options in this line!)
- Colors: Black, Blush, Almond Spice, Sand
- XS-XXL
Chantelle – Soft Stretch Seamless Brief | 3-Pack
KNIX – Super Leakproof High Rise Period Underwear
Your turn: Which style or solution do you want to try first? What do you want to see me share on the air next? Take your next step toward hurray and share it all with me over @hurraykimmay on Instagram!
Credits: Thanks to the Today Show staff and crew (and amazing producers)! And a special thank you to the brands that helped make this happen: Montelle, Understance, Parfait, Eroe, Le Mystere, Shapellx. And special thanks to Felina for sending emergency product. I can’t do this without ya’ll. Hurray!



























