Kimmay on The Today Show
Join Kimmay Caldwell, bra fit expert, Undergarment Educator, and self-love coach on The Today Show! Check out the recaps of her latest appearances on Today, shop the styles shared on the show, and get her best bra fit tips and some advice that didn’t make it on air. Hurray!
Explore the Episodes
Q&A with Kimmay on Today
I’ve been in the bra fitting industry for almost 20 years, and as an Undergarment Educator I’ve gotten a lot of questions through those years. Thanks to Hoda & Jenna and the folks at The Today Show, I was able to answer a few of the biggest bra, fit, and size...
Kimmay on Today: Swimsuit Confidence
Need some swimsuit shopping help? Hurray! I’m back on The Today Show with Hoda and Jenna! This time, the lovely producers called me up to share the best swimsuits for Summer 2023. And because I say hurray for bodies of various types, I decided to pull some examples...
Kimmay on Today: April Bra Makeovers and Tips
Hurray! I’m back on The Today Show with Hoda and Jenna to share some fabulous bra fitting and innovative bra styles. This time, I called up my pals at a local boutique in NYC so I could personally support three amazing women, each with a different bra need. Then, I...
Kimmay on Today: Bra Dilemmas
Hurray! I’m back on the Today Show, helping Hoda and Jenna (and millions of viewers) learn more about how to support the sacred area right over their heart. It’s bra time! In this segment, which aired LIVE on May 24th, 2022, I was joined by 4 lovely viewer volunteers...
Kimmay on Today: Cooling Sleepwear
Do you sleep hot? Or sleep next to someone who does? I’ve got you with my latest Today Show segment! It’s still summer, and it’s still hot outside (especially here in Oklahoma). AND all year round there are MANY reasons that people get overheated at night, from...
Kimmay on Today: Comfortable Bras
So thrilled and excited to be on The Today Show! I Skyped in from rural Oklahoma to talk about finding comfortable bras with Jenna and Savannah back in NYC and we had a blast. Not everyone is a bra nerd like me, but I love making bra shopping and wearing fun and easy....
Kimmay on Today: Best Bras for your Body
Hey there, and thanks for tuning in or re-watching my segment on The Today Show! I had a great time with Megyn Kelly talking bras – my most favorite topic. I’m so thankful to be able to share my expertise and heart with the world. While we only had so much time to...
Shop the Styles
Looking for one of the bras that was featured on the show? You can explore the episodes in the blog posts above or shop the featured styles below! Some styles sell out, update, change, or stop making certain styles. Below are the most recent links to the styles Kimmay featured on the show.
Pssst! Some of these are brand partners or affiliate links. Keep in mind that Kimmay only ever shares her honest and expert opinion and products that make her say hurray! Buy and try them yourself and see what you think.
Walmart – Time and Tru Women’s O Ring One-Piece Swimsuit
JC Penney – Sonnet Shores Dots Swim Dress
Ta3 – Plungey Swimsuit
Swimsuits For All – Double Knot Front Body Suit
Elomi – Party Bay Plunge Underwire Bikini Top
Elomi – Party Bay Plunge Underwire Bikini Brief
Pepper – Classic All You Bra
Livi Lu Lane – Back To You Bra
Understance – Salma Flexwire Full Coverage Lace Bra
Harper Wilde – The Bliss Bralette
Wacoal – Basic Beauty Spacer Underwire T-Shirt Bra
Elomi – Charley Stretch Plunge Bra
Chantelle – SoftStretch Padded V-Neck Bra
Evelyn + Bobbie – Defy Bra
Paramour by Felina – Marvelous Seamless Strapless Underwire Bra
Uwila Warrior – The Braless
Paramour by Felina – Altissima Seamless Smooth Wire-Free Convertible Demi Bra
Le Mystere – Safari Smoother Underwire Bra
Duluth Trading Co – Armachillo PJs
Panache – Lyzy Bra
On Gossamer – Next to Nothing Bralette
Bravissimo – Zara Nightdress
Tommy John – Cool Cotton Sleep Pants
Eileen West – Watercolor Dream Nightgown and Robe
Cool-jams – Moisture Wicking Snap Front Nightshirt
Cool-jams – Moisture Wicking T-shirt & Shorts
Little Sleepies – Sweet Treats Bamboo Zippy
PJ Salvage – Modal Jersey Pajamas
Tommy John – Cool Cotton Sleep Shirt
Free Bra Class
Want to wear a bra without ripping it off at the end of the day? Watch How to Find a Comfortable Bra Fit For Your Body WITHOUT Wasting Your Money on Bras You Dread Wearing! Plus, you'll also get Kimmay's Bra Fit Guide, and a taste of Bra Confidence & Comfort™. Watch now and don't spend another minute feeling uncomfortable in your bra.
